Design · Build · Booking platform · Hosting · SEO foundation

Doorstep repair,
booked in minutes.

Service Joy takes doorstep AC and appliance service bookings across Chennai. DotMiracle delivered the complete platform — the design, the booking web app, the platform and hosting, and the local-search architecture for the SEO phase that follows.

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Web appScopeComplete design, build, platform and hosting

40Locality pagesChennai service areas built for local search

SEONext phasePrepared; awaiting the client’s approval

The engagement

A booking platform built around urgency.

The brief

Appliance repair is an urgency purchase: when the AC fails in a Chennai summer, people compare price and arrival time, then book whoever makes it easiest. Service Joy needed more than a brochure site — a platform with transparent upfront rates, a cart, slot booking and a WhatsApp path for people who would rather message than fill forms.

What DotMiracle delivered

The complete platform, end to end: the design, a service catalogue with upfront pricing and warranty terms, the cart and slot-booking flow, WhatsApp booking, and locality pages covering around 40 Chennai service areas — the page architecture local search runs on. Platform, hosting and measurement were delivered as part of the build.

Where it stands

The initial website has been successfully delivered and is live. The ongoing SEO campaign is prepared and begins once the client gives the go-ahead.

This is a delivery case study. The platform launched recently, so no booking or traffic outcomes are published here — results will be reported honestly if and when they exist, as with all DotMiracle work.

Building a booking product?

Tell us the service and the city, and we’ll map the platform and launch path.

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Doorstep repair,booked in minutes.